Signatures + Styles
Ongoing, with Dana El Masri
Dana El Masri leads a series that explores the perfumers and styles that define the classic and modern perfume industry.
Focusing on perfumers with 20+ years of experience, these sessions will examine the careers and output of influential artists and movers in the field, creating a better awareness of the impact of individual styles. Signatures and Styles explores important perfumers, and – occasionally – important aromatic genres, providing an excellent way to get to know your perfume history, and understand the trajectory of a perfume material in fine fragrance.
Each perfumer-oriented session starts with a brief biography of the perfumer studied. Perfumer Dana El Masri then covers the arc and art of the perfumer’s style throughout their career, showcasing and distinguishing the elements that make up the perfumer’s unique DNA — even when working across projects and in different genres for different brands. For materials-oriented sessions, Dana covers the important cultural associations of a given material or style, following with a discussion of the genre’s most impactful perfumes.
This is, in many ways, an evaluation class. We focus on who the perfumer is, the fine fragrances they worked on, and explore the commonalities and general DNA of a perfumer’s style. In Dana’s own words: “As a perfumer and perfume fan, I have always been fascinated by perfumers’ creativity and imagination. In perfumery school, they taught us that the mark of a great perfumer was a distinctive style. This is a chance to explore the uniqueness of each perfumer, how he/she changed fine fragrance as we know it today, and to learn more about what materials they use to create wonders!”
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WHAT TO EXPECT
Good for: All levels
Requirements: No prior knowledge is required
Materials: There are no materials required for this class.
Instructor: Dana El Masri
Each perfumer-oriented session starts with a brief biography of the perfumer studied. Perfumer Dana El Masri then covers the arc and art of the perfumer’s style throughout their career, showcasing and distinguishing the elements that make up the perfumer’s unique DNA — even when working across projects and in different genres for different brands.
In this class, Dana covers information about perfumer styles. This is, in many ways, an evaluation class. We focus on who the perfumer is, the fine fragrances they worked on, and explore the commonalities and general DNA of a perfumer’s style. However, we will not be creating, compounding, or sharing samples of the perfumes discussed in class.
Materials are not needed for this class.
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Questions? Email us at hello@artandolfaction.com