SCENTLESS APPRENTICE RADIO
Host Maxwell Williams presented a 4 part weekly radio show
In collaboration with dublab, Mediamatic
August 2018
Scentless Apprentice is a bricolage radio program featuring a concoction of interviews, true stories, tall tales, and cultural oddities explored through the lens of scent. Each episode explores the world of perfumery and other nasal-centric concerns through a single topic, hosted by Maxwell Williams.
Scentless Apprentice, 2018
Broadcasting from Mediamatic (Amsterdam)
Scentless Apprentice launched in 2018 during the IAO residency at Mediamatic in Amsterdam, and was broadcast in partnership with dublab radio, in Los Angeles. It took the form of a 4-part radio show hosted and produced by Maxwell Williams, broadcasting live on Tuesdays.
Scentless Apprentice is a bricolage radio program featuring a concoction of interviews, true stories, tall tales, and cultural oddities explored through the lens of scent. Each episode explores the world of perfumery and other nasal-centric concerns through a single topic. Host Maxwell Williams will be broadcasting live every Tuesday night at Mediamatic’s sunny Tuinkamer (Garden Room), for the first aromatic radio show, anywhere, ever.
EPISODE LIST
Episode 1: Foul Play
Tuesday July 17, 2018
5 -7pm CET / 8 -10 am PST
Description: For the living, perfume can make the nose feel positively filled with vitality, but it also has a deep history with the other side
With special guests: Richard Carradine (Founder, Ghost Hunters of Urban Los Angeles), Nuri McBride (Academic/Advocate/Writer, DeathScent.com), Dr. Kara Cooney & Robyn Price (Egyptologists, UCLA); Simon Niedenthal (Associate Professor of Interactive Design, Malmö University); Florian Rabeau (Co-Founder, Kalain); Marcel van Brakel (Co-Founder, Polymorf)
Scented Bops: Rammstein “Du Reichst So Gut”
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Episode 2: Knock-Off the Old Block
Tuesday July 24, 2018
5 -7pm CET / 8 -10 am PST
Description: TS Eliot famously wrote, “Immature poets imitate; mature poets steal.” How do plagiarization, mimicry, and re-creation play into contemporary ideas about perfume and smell?
With special guests: Charles Cronin (Perfume Law Expert, USC Gould School of Law), Dr. Gregory Khitrov (Sr. Development Engineer, UCLA Chemistry & Biochemistry), Christopher Brosius (Founder, CB I Hate Perfume), Saskia Wilson-Brown (Founder, Institute for Art and Olfaction)
Scented Bops: Duke Ellington “Perfume Suite”; Plastic Bertrand “Mon Nez Mon Nez”
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Episode 3: Scents and Sensuality
Tuesday July 31, 2018
5 -7pm CET / 8 -10 am PST
Description: Smell and carnal knowledge are bound together in the limbic system of the brain. We investigate that primary connection.
With special guests: Dr. Tristram Wyatt (Pheromone Expert/University of Oxford), Liz Goldwyn (Filmmaker/Artist/Author, TheSexEd.com), Elsa Anderson (Sex Worker Amsterdam), Christophe Laudamiel (Olfactory Artist), Etienne de Swardt (Founder, Etat Libre d’Orange), Barbara Herman (Author/Founder, Eris Parfums)
Scented Bops: Dachsunds of Love “Pheromones”; Sparks “Perfume”; Kilo Ali “Perfume”; Britney Spears “Perfume (The Dreaming Mix)”
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Show 4: On the Scent
Tuesday August 7, 2018
5 -7pm CET / 8 -10 am PST
Description: Some smells are worthy of pursuit. These are stories about the thrill of the hunt.
With special guests: Patrick Lillis (Coronation Ambergris), Mandy Aftel (Aftelier/Aftel Archive of Curious Scents), Denyse Beaulieu (Perfume Expert/Author, The Perfume Lover: A Personal History of Scent), Luca Turin (Biophysicist/Co-Author with Tania Sanchez, Perfumes: The Guide 2018), Luís Negrão (Marine Biologist/Mediamatic)
Scented bops: Scala “Perfume of Love”; serpentwithfeet “waft”; Nao “Feels Like”; Nigg Mikey “Perfume”; RAH Band “Perfumed Garden”
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CREDITS
HOSTED BY: Maxwell Williams
WRITTEN BY: Maxwell Williams
PRODUCED BY: The Institute for Art and Olfaction
in partnership with dublab, Mediamatic